We’ve worked with image consultant and executive coach Janice Hurley for years. She recently wanted a fresher, updated website and new video openings. She flew in from San Diego to shoot a dozen website video openings and stand-alone videos. We shot these in a studio on a green chroma key wall using a HD 1080p camera, professional audio and lighting. During post-production, we removed the green screen and placed her over several different backdrops.
Website video openings like these introduce potential clients to you. Before they pick up the phone to call Janice, they’ve already been able to see her style and personality. Her energy is evident. She also uses videos to give clients tip which keeps her website fresh and keeps clients coming back to it.
Since we were refreshing her videos, we also gave her a new website look to complement the new logo she recently launched. The warm, bright colors are inviting and reflect her personality.
The entire project from the initial shoot to the website launch was 1 ½ weeks.